Lesson correlates with National Business Education Association National Standards for Business Education, 1995, Reston, Virginia.

 
Standard II. International Business Communications... Achievement Standard: Apply communication strategies necessary and appropriate for effective and profitable international business relations.
 
  B. Non Verbal
 
Level 3 (Secondary) - Performance Expectations: Recognize gift giving in business relationships in several cultures and give examples of appropriate and inappropriate gifts for persons in a given
country.
 
 

Gifts in International Business

 
TIME REQUIRED:
Two 50-minute class periods
 
 
RECOMMENDED GRADE:
Grades 11-12


 

MAJOR CONCEPTS:
Gift giving is not the same in different cultures.  One example is that choosing the wrong color, type, or number of flowers may offend the recipient.
 
 
INSTRUCTIONAL OBJECTIVES:
To identify appropriate gifts in business relationships
To identify appropriate behavior when receiving gifts
 
 
MATERIALS:
Do s and Tabos Around the World, 3 rd Edition, Edited by Roger E. Axtell, published John Wiley & Sons, Inc., New York, 1993
Do s and Taboos of hosting International Visitors, Roger E. Axtell, published by John Wiley & Sons., Inc., New York, 1990
Kiss, Bow, or Shake Hands by Terri Morrison, Wayne A. Conaway, and George A. Borden, PhD., published by Bob Adams, Inc., Massachusetts, 1994
Multicultural Manners by Norine Dresser, published by John Wiley & Sons, Inc., New York, 1996
 
 
RATIONALE:
Knowing various rules for gift giving and receiving in business relationships may help students avoid embarrassment for themselves or for their employers in the future.

Religious beliefs often have a bearing on gift giving.  For example Muslims would be offended with a gift of alcohol, art work showing exposure of the female body, pork or pig skin, or knives.  Many people in India consider cows sacred.  Therefore, gifts of cowhide or beef must be avoided.  If a business person is dining in a restaurant with natives of India, beef should not be ordered by even one person.

Many cultures would not open gifts at the time that they are given.  Some gifts should be given when leaving.  Some should be given when alone with the host so that no one else is embarrassed if they did not bring a gift.

 

PROCEDURE:
1. Students research a country for examples of appropriate and inappropriate gifts.  A distinction should be made between formal business gifts and informal gifts used in social occasions, which arise as a result of business relationships.  Presenting gifts can also be a problem.  Examples include avoiding presenting gifts with your left hand and knowing whether or not to wrap gifts.
2. Students may also look for examples of how to receive gifts.  Some cultures do not open gifts at the time that they are received; they open gifts in private.  Some cultures believe in the evil eye and will make a gift of something that they may treasure because a person admires it.  Business people need to know how to refuse such a gift if they have made a mistake in admiring something offered to them as a gift.  Dressers gives examples in Multicultural Manners.

 

EVALUATION: Daily one-minute reports on students findings.  Once students have had sufficient time to research a country, one or two students should make a one-minute report at the beginning of each class.  Students who are listening to the presentation should write notes and their own reactions to what they learned.  When each students has completed their report, other countries could be chosen or assigned, and the process repeated.

At the end of each week, each student writes a paragraph to be handed in.  The content of the paragraph should include a summary of the one-minute presentations and each students reactions.

 

AUTHOR:
: Dr. Dorothy Wiese, Elgin Community College, Hampshire, IL.
 
EDITORS:
Les Dlabay, Lake Forrest College, Wildwood, IL.
Robert Ristau, Eastern Michigan University (ret.), Ypsilanti, MI.

 
 
 
 
 

Click here to download Microsoft Word version of the plan including handouts.